Entrepreneur as Creative Genius

Are all entrepreneurs creative?  A book I’ve been reading called The Edge:  Entrepreneurial Secrets from Britain's Richest Square Mile by Malcolm McClean has got me thinking about this.  Many of the stories and points to be learned from the book show that if you want to be an entrepreneur you almost always have to be creative.

·       Never, ever give up – in creativity you must keep generating ideas, no matter how many you have.  Once you have the idea, you need to keep going and implement the best ones.

·       A feeling they are different or separate – innovative people often threaten the status quo which makes others feel uncomfortable.  You have to ignore the doom mongers!

·       Looking for new ways to do things – this is the definition of what creativity is all about!

·       Taking risks – creativity doesn’t work unless you take chances with the ideas you are coming up with.  You have to be willing to look stupid to generate groundbreaking ideas.

·       Differentiate yourself – an area where creativity and new ideas is essential.

So just by the nature of what they do, entrepreneurs are often very creative, and need to be so to stay competitive.  There may be instances of someone who has had one good idea which they replicate over and over but, on the whole, creativity just has to be in their nature.