A Car Ride Into the Next Century

Imagine you’re in your car when suddenly you’re transported 50 years into the future. All you’ve got is your car and the map in the glove box. How easily would you be able to get somewhere you know? How about a hundred years from now?

When you first have an experience, your brain processes the information and tries to link it to previous experiences. It looks for a box then tries to put what happened in there. Sometimes the box needs changing, but more often the memory gets warped and changed to fit the box.

Sometimes this is good, as previous experience can help make sense of what is happening currently. In terms of being creative, it is often the case the map you were using is holding you back. New ideas need new thinking.

In the thought experiment above, the further out you get the less useful the map will be. Using creativity techniques you can anticipate the map changes and make the most of what you have.